Publications
“Female Stereotypes & Female Empowerment in Advertising : A Systematic Literature Review and Future Research Agenda”
International Journal of Consumer Studies
“Mitigating Trendy Cheap Fast Fashion’s Negative Impact”
Journal of Sustainable Marketing
"Empowerment through Femvertising-Evidence from Mexico & Hungary”
Feminist Media Studies
“Consumer Response to Femvertising : Evidence from a Cross-Cultural Study”
Feminist Media Studies
“Systematic Literature Review of the Female Stereotypes in Advertising within the Different Period of Feminism ”
Academy of Marketing Science Annual Conference-World Marketing Congress